Water & Fire Restoration Companies Need Digital Marketing
Water and fire can cause a lot of damage. In fact, there are over 14,000 people in the United States that experience water damage every day. That’s a huge amount, and it doesn’t even contain the numbers of people who deal with fire damage. You already know all of this. But what you may not know is that water & fire restoration companies much use digital marketing.
Digital marketing is the future and the present. The majority of Americans do research online before hiring a new service. And, when things get frantic, they are much more likely to do a quick Google search to find a water & fire restoration company near them. In order to get these people’s business, you must be online.
A thrown together website or Google Maps page is not enough, though. To get the most out of the online market, you need to put together a comprehensive digital marketing plan. Don’t know how to do that? No problem. That is what the experts at Big Rock Marketing are here to help you with.
At Big Rock Marketing, we take digital marketing extremely seriously. As more of the world moves online, digital marketing will only continue to gain in importance. We must keep up on all the trends and changes so that we can help you meet your goals. When you employ Big Rock Marketing, you will see measurable results in your customer base and revenue.
You will never have to wonder what digital marketing strategy the experts at Big Rock Marketing are taking. We are known for our transparency and ability to work as a team. We will ensure that you are involved in every step of the digital marketing process. From website design to Google AdWords campaigns, you will be the decision-maker when it comes to setting up a great digital marketing strategy.
Why You Need Big Rock Marketing
There are a lot of reasons to consider Big Rock Marketing for your digital marketing needs. In addition to the reasons already mentioned, we know SEO and digital advertising. These two things are essential for any successful water & fire restoration company. Here is a little bit more about each of them.
Websites are extremely important for any online marketing plan. But, websites do not work if they are not seen. In order to ensure that potential customers find your website, you need good SEO. SEO is also known as search engine optimization. This is the complex concept that is often shortened to just one thing: keywords.
Yes, keywords and phrases are important to SEO. In order to rank in search results for certain keywords, you have to use them in your content. However, keyword spamming will not provide the results you want. Instead, they need to be organically used in your content. The reason for this is that SEO is made up of much more than just keyword usage.
A good SEO strategy also incorporates other elements, such as
- Mobile optimization.
- Proper title tags, meta descriptions, URLs, and headers.
- Internal search feature.
- Up-to-date information and content.
You don’t need to be a rocket scientist to understand SEO. You just need a little help from the experts at Big Rock Marketing. We can walk you through everything you need to optimize SEO on your existing website. In fact, our free digital strategy consultation does just that. Or, we can build a new website for you that follows SEO principles and generates increased traffic to your business.
There is a lot of confusion and myths about SEO. Don’t fall for them. Let the experts at Big Rock Marketing walk you through the process.
Digital advertising is essentially the placement of ads on the internet. But, that is a little bit of a simplistic definition. There are a couple of main ways your ads will be seen online. The first is digital display advertising. The second is Google AdWords (or PPC).
Digital display ads are graphic ads that appear on social media sites and websites. These are a lot like physical ads in a newspaper, with the exception that they are online. At Big Rock Marketing, we take pride in providing you with the most creative and useful digital display ads. Work with us to develop your audience, placement, and message, and we will make sure the ad gets the attention it deserves.
You may want to consider digital display ads if you are
- New to a location.
- A new business.
- Looking for new customers.
Digital display ads are also good for anyone who is just looking for a way to grow their brand online. No matter why you want to start a digital display ad campaign, Big Rock marketing can help you.
The other type of digital advertising is Google AdWords. These are the most common and popular type of pay-per-click ads. Pay-per-click means you only pay for the advertisement if someone clicks on it. This is a great way to put a lot of ads on the internet without it costing you a fortune.
Even though it may seem to make sense to put as many Google AdWords ads online as possible, that is not the tact to take. Instead, our professionals will do the research needed to ensure your Google AdWords campaign is targeted. We have the expertise needed to learn what your customers want, what your competitors are doing, and how you can set yourself apart. You will not get such optimized or targeted Google AdWords campaigns from any other digital marketing company.
Water & first restoration companies are around to help homeowners and business owners that are dealing with tragedies. The last thing you need to do is worry about digital marketing as well. Concentrate on helping your customers while we finalize and implement your digital marketing plan. You will be happy you called Big Rock Marketing.
Contact Big Rock Marketing today to learn more about how our digital marketing services can help your business.